Proteus Soft Baits was born from the salt marshes and shallow flats of the Texas Gulf Coast, where redfish, speckled trout, and flounder rule the water. Named after the shape-shifting Greek sea god, our baits adapt to whatever the coastal predators demand.

Every Proteus lure is infused with scent to trigger aggressive strikes and keep fish holding on longer. From the versatile Triton series to our deadly Nereus Shrimp, each bait is designed to dominate the Texas Slam and beyond.

Whether you're working a grass flat for reds, targeting trout in skinny water, or bouncing bottom for flounder, Proteus Soft Baits deliver the action, scent, and durability to put more fish in the boat.

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